Over 90% of all UK adults listen to radio in any given week, so no matter what demographic you are looking to reach, radio will give you an excellent place to do just that.
- Listeners trust radio.
Whether for the news or simply for a bit of company, listeners trust radio and allow it to influence mood more than other formats. In fact, radio adverts have some of the lowest advertising avoidance figures of any format.
- Radio reaches your audience throughout our day.
Thanks to DAB and the internet, radio offers more choice to the listener (and you, the demographically aware advertiser) than ever before.
Radio advertising is a key part of the media mix for many of our clients, be that in the form of airtime advertising, promotions or sponsorship. We have access to vast demographic databases and the best tools, allowing our media planners to create a plan tailored to reaching your specified target audience.
If you would like to get some more information about this service give us a call (we love a chat) or alternatively send Becci (media expert and general fountain of knowledge) a message below and she’ll be sure to get back to you by the end of the working day.